Oh! Cha

Oh! Cha is a bubble tea franchise specialising in a blend of fresh fruits and premium brewed quality tea. They do not use sugar in their drinks, instead choosing fruits as their substitute for sweetness

I designed the brand according to their unique blend of flavours, with bright but muted orange and green colours connected through browns. This represents their sweet and citrusy fruit flavours that contrast yet compliment their bitter, fragrant teas. The custom font choices would also be contrasting yet complimentary, fun and fresh, while premium and bitter.